Mitch entered the software business as the founder of Timeslips Corp (sold to Sage Pic) after creating the largest network of Certified Consultants in the software industry. They helped intuit Corp create their own Certified Quickbooks Accountant Network as well. After he sold his company, he ran Sage Pic in the US as the COO with over 300 staff.
Mitch became involved in the VC community, first as an advisor to startups and then as the CEO of the largest furniture shopping site early in 2000, Furniture Fan.com. He later found himself as the CEO/President of Tony Robbins and Chet Holmes Business Breakthrough joint venture. He created another division with almost 300 people and everything was virtual, without any physical infrastructure, working from his home office/spare bedroom. Mitch went on to write an Amazon #1 Best Seller: The Invisible Organization, which gives his step by step formula for transforming a traditional physical infrastructure into a virtual powerhouse of a company and then that company into a marketing super power. He has also been involved with other projects, including a partnership with Kevin Harrington, launching a new brand on the radio.
Mitch currently helps coaches build profitable practices through his Master Class. You can also listen to Mitch as host on his podcast, Your First Thousand Clients Podcast. You can learn more about Mitch, his services and podcast at http://mitchrusso.com.
*Make sure you understand your customer.
*Try to sell it first before you build it.
*Don’t sell something before you know what to sell next. You always need a follow-up.